AI Automated Outreach for Outbrand
Summary
NovasoftAI implemented a fully automated user acquisition system for Outbrand.design. Our AI-driven approach identified ideal customers and used personalized outreach to significantly boost sign-ups and revenue, all while ensuring platform compliance.
The Challenge
Key challenges included:
Efficiently finding and reaching numerous target businesses.
Personalizing outreach at scale to effectively demonstrate value.
Maintaining platform compliance (LinkedIn, Instagram) during lead generation.
Automating the lead-to-conversion funnel for seamless user onboarding.
Our Solution
NovasoftAI developed and deployed a targeted automation strategy:
AI-Powered Lead Discovery:
Used approved tools (LinkedIn Sales Navigator, Instagram) to find businesses needing better social media content by analyzing public profiles.
Automated Personalized Outreach:
Sent tailored emails and ads with custom sample posts showcasing Outbrand.design's value (e.g., "30 days of branded content in minutes!").
Seamless Conversion Funnel:
Guided leads to an optimized landing page simplifying sign-ups.
Continuous Performance Optimization:
Monitored metrics to refine targeting and messaging for maximum impact.
Results
The automated system delivered significant outcomes:
Achieved an approximate 250% increase in qualified leads.
Resulted in an estimated 180% uplift in free trial sign-ups.
Contributed to an approximate 75% rise in conversions to the $99/month plan.
Freed up approximately 90% of the Outbrand.design team's time from manual outreach.
"NovasoftAI's automation saved us lots of time on outreach allowing us to scale more efficiently, letting us focus more on the product and user retention."
- Founder of Outbrand.design.